Welcome to PRBC
Leading the Future of Retail in Pakistan

Welcome to PRBC
Leading the Future of Retail in Pakistan
PARTNER BRANDS















Our Vision
Empowering retail excellence through collaboration, education, and advocacy, creating a thriving retail community that enriches the lives of consumers and drives economic growth.
Fostering a strong and diverse retail community by connecting businesses, promoting best practices, and advocating for policies that support retail growth and prosperity
Our Mission
PRBC IN NEWS

The Pakistan Retail Business Council (PRBC) successfully hosted the Pakistan Retail Business Council Conference 2025 in Islamabad, bringing together key stakeholders, policymakers, and industry leaders to explore the future of retail under the theme “Retail Reimagined: Innovate, Collaborate & Thrive.”
Retail Reimagined: Pakistan Retail Business Council Hosts Landmark Conference
The pioneering Pakistan Retail Business Council (PRBC) held their 2024 Pakistan Retail Business Council Conference 2025 in Islamabad
Pakistan Retail Business Council Hosts Landmark Conference on Sector Innovation and Growth
The critical issue of the country’s inability to generate due revenues continues to reverberate with expectations that something tangible might be introduced in the budget for the next financial year to bring informal sectors into tax net in a firm and determined manner.
The critical issue of the country’s inability to generate due revenues continues to reverberate
Addressing PRBC Conference 2025 (Retail Re-imagined: Innovate, Collaborate and Thrive) organised by Pakistan Retail Business Council (PRBC) here, the Finance Minister referred to tobacco and beverage sectors where formal sectors are paying all taxes as compared to nothing by informal sectors.
Crackdown on unregulated sectors to intensify: Aurangzeb